Integration Freshdesk + Google Analytics 4

The Freshdesk platform is a helpdesk service that allows you to combine a number of customer interaction channels in its interface: web chat, phone, e-mail and social networks. Here you can save and classify customer requests, assign them different statuses and automatically distribute them among operators. SLA management, forums, knowledge base, control of access levels to applications, creation of their hierarchy and the possibility of team work on them are presented separately. Customers can use the self-service portal, there are also elements of gamification for staff. More

The new version of the Google Analytics 4 service helps webmasters and optimizers to flexibly measure traffic and engagement metrics for websites and apps. With its tools, they can compile reports across different devices and platforms, tracking touchpoints and visitor paths. Google Analytics 4 employs AI and machine learning algorithms, allowing it to compile quality, detailed insights about user actions. GA 4 enables the control of effectiveness and optimization of online marketing campaigns. Also, data can be exported to Google Ads and Google Marketing Platform. More