Integration Google Analytics 4 + Constant Contact

The new version of the Google Analytics 4 service helps webmasters and optimizers to flexibly measure traffic and engagement metrics for websites and apps. With its tools, they can compile reports across different devices and platforms, tracking touchpoints and visitor paths. Google Analytics 4 employs AI and machine learning algorithms, allowing it to compile quality, detailed insights about user actions. GA 4 enables the control of effectiveness and optimization of online marketing campaigns. Also, data can be exported to Google Ads and Google Marketing Platform. More

Constant Contact online platform offers extensive functionality for email marketing, in particular for automating mailings and their design using a set of design templates. With its help, you can keep detailed statistics and analytics on mailings, manage campaigns and subscriber bases, there is a file storage, a content library and import of PDF files. Constant Contact allows you to manage SMM and event marketing campaigns, conduct surveys and coupon promotions. There are also different formats of email newsletters available here: welcome, trigger, follow-up emails, etc. More