TikTok and Google Calendar Integration: Automatic Lead Transfer
Companies can receive hundreds of new leads from TikTok every day. Every new inquiry should be contacted as soon as possible, because any delay in feedback inevitably results in losing potential customers. Automating the transfer of leads from social media to the calendar is an effective solution to the problem. In this article, we will tell you how to set up TikTok and Google Calendar integration, which fully automates the data transfer process.
Automating Data Transfer from TikTok to Google Calendar: Use Cases
Automatic data transfer from one platform to another significantly speeds up and streamlines workflow. The Google Calendar and TikTok integration turns each new inquiry or lead coming from the social network into a calendar event. This approach eliminates the need for the team to manually transfer data. This saves time and minimizes the risk of errors. In addition, it allows you to better control the work on orders, plan interactions with potential clients.
Practical cases:
- A small dental clinic launched an advertising campaign on TikTok with an offer to sign up for a free initial consultation and examination. Everyone who submits the form is automatically added to Google Calendar. The dentist sees in the schedule the date, patient’s name, phone number, and the type of request.
- A startup offering educational courses set up a TikTok and Google Calendar integration. Now, every new lead from the social network becomes an event in the calendar. This automation solved the problem of losing contacts and accelerated the manager’s communication with potential students.
- A commercial real estate company used the integration to automate the scheduling of showings. After a potential tenant submits an application via a TikTok form, an “Office viewing” event appears in the calendar. It includes the selected date, specific location, and the realtor’s name. This simplified coordination between employees located in different cities and accelerated the first contact with a potential client.
The integration is an effective way to quickly send TikTok leads to Google Calendar and streamline your workflow. It minimizes the risk of losing customers due to mistakes made during manual contact transfer or delayed feedback. The automation of data transfer helps businesses of any industry improve the efficiency of interaction between employees. It also enhances the speed and quality of communication with potential customers.
How to Connect TikTok to Google Calendar
To set up the TikTok and Google Calendar integration, you don't need any programming knowledge or API experience. All the complexities of this process have been taken care of by the ApiX-Drive service. This online connector allows a person with basic user skills to easily connect TikTok to Google Calendar in just 5–10 minutes.
The integration process consists of several main stages:
- Create a new connection.
- Assign TikTok as a data source and select an action (get leads). Choose an advertising TikTok account and lead form.
- Assign Google Calendar as a data receiver and select an action (create an event). Choose data to transfer.
- Test the integration.
- Activate auto-update mode.
We suggest you don't delay and start to integrate TikTok leads with Google Calendar right now. Don't worry about whether you can handle the setup. We have prepared a detailed step-by-step instruction for you that will help you avoid mistakes. Each smallest step is accompanied by a screenshot, which clearly shows what needs to be done.
Data Source Settings: TikTok
Start by creating a new connection.
Specify the platform that will serve as your data source.
Choose the action Get LEADS (new).
Connect your TikTok account to ApiX-Drive.
Specify the username and password of your TikTok account.
If necessary, enter the code that will be sent to your email.
Grant ApiX-Drive permission to access your TikTok account. Leave all access boxes checked.
When the connected account appears in the list of active accounts, select it and click Continue.
Select the advertising TikTok account through which we will receive new leads. Also choose the page.
At this stage, you can set up a data filter or click Continue.
The data for one of your leads will be displayed on the selected page. If there is no data, click Load test data from TikTok.
If there are no real leads at this stage, you will see fields with example data in them that our system generated. This will be enough to configure the fields, so just click Continue.
This completes the TikTok data source setup successfully.
Data Destination Settings: Google Calendar
Go to the data destination settings.
Select Google Calendar as the destination system.
Choose the action Create EVENT.
Connect your Google Calendar account to ApiX-Drive.
Specify the login and password of your Google account.
Leave all boxes checked.
When the connected account appears in the list of active accounts, select it and click Continue.
Now, you see Google Calendar fields for creating new events. First, select the calendar.
Then, specify the event name.
In Google Calendar fields, you can assign variables from TikTok. To complete this step, click the input area and assign the necessary parameter by choosing a variable from the displayed drop-down menu.
You can use not only variables from the dropdown list but also enter data manually. To go to a new line, use Enter.
When all required fields are filled in, click Edit and continue.
Here you see an example of the data that will be sent to Google Calendar. Click Send test data to Google Calendar to verify the setup.
Go to Google Calendar and check the result.
Return to ApiX-Drive and continue setting up.
Setting up Google Calendar as the data destination has been successfully completed.
Auto-Update
The final stage remains. It is setting up auto-update mode. For this, click Enable update.
Click the gear icon.
Select the interval for the auto-update. Additionally, you can change the name of the connection and assign it to a group.
The integration has been completed. Congratulations! You’ve successfully managed to automate TikTok lead management.
Results
TikTok and Google Calendar integration is not just a purely technical convenience that frees you up for more important tasks. It is one of the most efficient ways to build an automated lead collection and management system. It eliminates the need to routinely manually transfer leads from TikTok to Google Calendar.
Using ApiX-Drive, businesses can set up integration without programming knowledge, IT experience, or outside help. Within the first few days, you can see improvements in team productivity, the quality of interaction with leads, and the number of applications processed are increased.
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