Airtable and Brevo Integration: Step-by-Step Instruction

Companies are increasingly automating their workflows today. The search for an effective solution for fast and reliable data exchange between platforms is relevant. Airtable and Brevo integration provides automatic transfer of lead data from spreadsheets to the marketing platform without unnecessary manual actions. Thanks to it, businesses save time and increase conversion rates when communicating with potential customers.

Brevo and Airtable integration will be useful:

If you manage requests and orders in Airtable, the integration allows you to automatically transfer this information to Brevo. There, the data promptly become new contacts and are added to email campaigns. This allows sending welcome messages and offers without delay. Also, leads can be added to automated email sequences.

You no longer need to manually transfer contacts and other data. Once you integrate Airtable with Brevo, the process will run automatically around the clock without any further involvement on your part.

What other benefits does the business receive? Faster feedback, increased conversion, and improved communication with potential customers. All of this helps you strengthen your competitive position.

The advantage of modern automation platforms is their simplicity: no programming or complex settings are required. ApiX-Drive acts as a connector between Airtable and Brevo, providing:

How to integrate Airtable and Brevo? Setting up communication between these platforms consists of 5 main steps:

We have prepared an Airtable and Brevo integration guide to help you go through all setup stages without errors. If you’ve already created an account in ApiX-Drive, move on to configuring the data source.

Start by creating a new integration to connect Airtable to Brevo.

Choose the system that will supply the data. This is Airtable.

Select the desired action—“Get ROWS (new).”

Connect your Airtable account to the ApiX-Drive connector.

Enter your Airtable login details—your username and password.

Give ApiX-Drive access to your Airtable databases. To achieve this, click “Add a base.”

Choose the added account from the active accounts list and press "Continue."

Select the database from which you plan to retrieve new rows and the table.

Select the “Created time” column.

If the column is missing, add it to the table by clicking the “+” icon and choosing “Created time.” Then refresh the ApiX-Drive page and pick it from the list.

You can set up a data filter if you want, but it's not required for our integration. Just click "Continue" here.

At this stage, you’ll see sample data from a row in the selected Airtable table. If everything looks good, click "Continue."

Now you need to integrate Brevo with Airtable.

Let’s move on to the next step—setting up the data receiver.

Select a system. For this integration, the receiver is Brevo.

Select an action. You need “Add/Update CONTACT.”

Connect your Brevo account to the ApiX-Drive.

Paste the API key into the specified field. You can find it in your personal Brevo account.

Go to your account settings and select the SMTP & API section.

Open the "API Keys" tab and press “Generate a new API key.”

Give the API key a descriptive name and click “Generate.”

Copy the generated API key.

Paste the API key into the appropriate field in ApiX-Drive, and click “Continue.”

From the list of active accounts, select the one you connected and click “Continue.”

Choose the contact list that should be updated with the new entries.

You should now see Brevo fields that will be populated with new lead data. Assign variables from Airtable to these fields. Hover over the input field and choose the appropriate variable from the dropdown menu.

When you are finished with this work, click "Continue."

A preview of the data that will be transmitted to Brevo will be displayed. If you need to correct something, click "Edit", and the system will take you back one step. To check if you did everything correctly, send test data to Brevo.

Go to your Brevo account to review the outcome.

You have now completed the process to connect Brevo to Airtable. Now return to ApiX-Drive.

To start automatic data transfer mode, you must enable updates.

Enter settings by clicking on the gear.

Choose the optimal update interval. For example, every 5 minutes. If necessary, you can give the integration a new name and add it to a group here.

The Airtable and Brevo integration effectively automates business processes in marketing. It enables companies to instantly process new leads, create contacts, and launch email campaigns without manual effort. With the ApiX-Drive service, setup takes just a few minutes and requires no technical expertise. We hope this guide has clearly explained how to connect Brevo to Airtable and helped you take the first step toward more efficient and automated communication with your potential customers.

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