Genesys Multicloud CX API

The Genesys Multicloud CX service is a comprehensive CRM system that allows you to flexibly communicate with customers and automate workflows. It offers ready-made solutions for companies and organizations of various sizes from industries such as retail, financial and banking enterprises, insurance, medicine, government agencies, etc.

The Genesys Multicloud CX interface provides omnichannel communication tools that allow you to communicate with your audience via email, web chat and popular instant messengers (WhatsApp, Facebook Messenger, Apple Messages for Business). Separately, it is worth noting the functionality for launching and managing marketing campaigns, which includes mailings via email and SMS, as well as voice calls.

In addition, Genesys Multicloud CX allows you to create an interactive voice menu (IVR), develop text and voice chatbots with AI support. You can also send proactive notifications, connect the callback service and route workflows through the platform interface. No less useful is the data protection module, which contains encryption, logical isolation and multi-factor authentication methods.

The presence of an open REST API interface and a package of developer tools (SDK, Software Development Kit) allows you to integrate Genesys Multicloud CX functions with external software written in any modern programming language. This technology supports the free exchange of data between different services and systems via the HTTP standard in JSON (JavaScript Object Notation) format. Using the API, users can develop custom applications and link them to the platform.

This method helps to integrate different Genesys Multicloud CX services and tools, separate APIs are available for authentication modules, contact center, cloud data storage, messaging system, email newsletters, statistics, task routing, workspace management, etc. You can learn more about its capabilities here: https://developer.genesyscloud.com/reference/

The no-code ApiX-Drive connector service will help you not to waste time and effort on the independent development of API integration. With it, you will be able to link Genesys Multicloud CX with many third-party systems in a couple of minutes in a convenient web interface.