Drive more high-quality leads with HubSpot and Google Ads
Acquiring new customers is one of the top challenges growing companies experience, no matter their size or sector. At the top of your marketing funnel, you'll want to convert new visitors into qualified leads.
79% of marketers want to generate more qualified leads
At first glance, setting up a marketing strategy seems simple: attract visitors, engage leads, convert prospects into customers and foster loyalty. But in reality, finding the right new customers and actually acquiring them is one of the top challenges growing companies experience, no matter their size or sector.
One way to attract new customers is to set up an effective ad strategy on Google. Through Google Ads, you can get in front of customers when they’re searching for businesses like yours online. In this webinar, discover how to generate more qualified leads with your Google ads with practical guidance from Erin Sagin, Strategic Partner Manager at Google and Julie Lock, Head of UKI Marketing at HubSpot. We'll walk through best practices for building a high-performing lead generation strategy on Google.
Then, Catherine Fitzgerald, Team Lead and Principal Customer Success Manager at HubSpot will show you how to get started with Google Ads directly through HubSpot, so you can tap into CRM data to optimise your advertising strategy. We'll walk through the benefits of CRM-powered advertising and then do a live walkthrough of Google Ads in HubSpot so you can see how the platform works in real life.
Join us on Tuesday, September 20th at 11:00 am BST to learn how to Drive more high-quality leads with Google Ads.
Get practical guidance to optimise your ads strategy & gain an
understanding of the benefits of CRM-powered advertising - with a live
walkthrough of Google Ads in HubSpot.
Your Speakers
- Erin Sagin - STRATEGIC PARTNER MANAGER Google
- Julie Lock - HEAD OF UKI MARKETING HubSpot
- Catherine Fitzgerald - TEAM LEAD AND PRINCIPAL CUSTOMER SUCCESS MANAGER, STRATEGIC ACCOUNTS HubSpot
Key Takeaways
Here are some key takeaways of this webinar:
- Tap into intent with Google Search campaigns
- Inspire and reach new audiences
- Articulate your brand's value to potential customers
- Meet changing customer demand's in today's online world
- Learn how HubSpot and Google can help you save time and create better-performing ad campaigns
- See how Google Ads work in HubSpot
- Get your Google Ads questions answered with our live Q&A panel