Best Quiz Maker Tools: Top 7 Picks for Engaging Quizzes

Andrew Andreev

Author at ApiX-Drive

Reading time: ~11 min

What Are Interactive Quizzes

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• Customer engagement. Quizzes offer dynamic and interactive content. This helps capture audience attention effectively and engage them with the brand.
• Data collection. Quizzes provide businesses with valuable information about their customers' preferences and opinions of the brand and its products. They can also collect contact information and other personal data.
• Receiving feedback. By analyzing target audience responses, entrepreneurs and marketers can evaluate the effectiveness of their marketing campaigns. Feedback collected through quizzes provides valuable insights into the strengths and weaknesses of their products or promotional efforts.
• Brand awareness. By sending their customers engaging quizzes, companies encourage them to share this content on social media and other channels. This ultimately increases brand awareness and expands their reach.

Typeform

• The built-in drag-and-drop builder of this quiz maker software allows you to create interactive quizzes with 28 question types. These formats cover a wide range of use cases, including audience engagement, sales promotion, contact collection, and more.
• AI algorithms effectively automate the generation of quiz questions based on user-provided text inputs. The resulting quiz can be posted on a website or social media platforms with just one click.
• Typeform supports flexible customization of quiz structure and design. It lets you choose custom colors, fonts, and backgrounds and select appropriate question types. You can also add branching and conditional logic, upload a logo, and include other branding elements.
• The platform's catalog features over 25 original quiz templates. These include templates for lead generation, evaluating marketing campaign effectiveness, measuring audience loyalty, product recommendations, and more.

• Basic (1 user, 100 responses per month, unlimited forms and questions) — $29 per month.
• Plus (3 users, 1000 responses per month, unlimited forms and questions, custom subdomains, no Typeform logo) — $59 per month.
• Business (5 users, 10,000 responses per month, all Plus features plus conversion tracking, priority support, and live chat) — $99 per month.
• Enterprise (custom domains and branding, VIP support, SSO, HIPAA/GDPR compliance, and more) — pricing is calculated individually and is available upon request.

Riddle

• The platform allows you to create quizzes for a wide range of purposes: collecting feedback, assessing knowledge and skills, employee training and onboarding, entertainment, and more.
• A visual editor with AI support allows you to develop quizzes in minutes without coding and publish them on websites using any CMS or web builder.
• A variety of question formats, branching, and embedded multimedia, such as images, videos, audio, and GIFs, make quizzes truly interactive and engaging.
• Riddle allows you to customize quiz designs using a built-in CSS editor. Users can edit colors, fonts, and styles. Changes can be saved as a template for future use.
• The platform offers native tools for monetizing quizzes, including video ads, banner ads, CTA buttons, and in-quiz links.

• Essential (unlimited quizzes, content, and leads; all content formats available, including leaderboards) — $69 per month.
• Pro (all Essential features, plus branding, customization of text, fonts, and backgrounds) — $129 per month.
• Business (all Pro features, plus unlimited customization and monetization, statistics, Builder API, MP4 video uploads, sponsored ads, advanced tracking) — $299 per month.
• Enterprise (all Business features, plus a role configurator, Google Looker Studio connector, custom integration with the DMP platform, and more) — $799 per month.

Google Forms

• The form builder allows you to create forms of various types and purposes, such as collecting feedback or contacts, placing orders, conducting surveys, online registrations, and more. Any form can be turned into a quiz by selecting the appropriate option in the settings.
• When developing a quiz, you can add questions in several formats, including multiple-choice, free-form, numerical, and date.
• Google Forms allows you to edit quizzes and add content (questions, descriptions, images, videos) both during creation and after completion.
• The data collected in the responses is visualized in dynamically updating charts and graphs. These can be exported to Google Sheets or other spreadsheet applications.
• The platform supports the creation of interactive multi-page quizzes with branching and conditional logic. Each quiz is easily customized by changing the structure, adding media content, and branding, editing fonts, colors, backgrounds, and more.
• Collaboration mode allows you to create quizzes and collaborate on their results. Users can also receive automated notifications of new responses via email, Google Chat, and push notifications.

SurveyMonkey

• The platform's library contains over 400 ready-made templates for various purposes. These include collecting feedback from clients and employees, conducting market research, evaluating marketing campaigns and events, demand forecasting, and more.
• The interactive quiz builder within the platform offers a range of tools for customizing surveys, including funnels, branching, conditional logic, and more.
• SurveyMonkey users don't need to develop quizzes manually. The built-in AI assistant, Genius, effectively automates this process. It creates comprehensive, multi-page quizzes based on user-provided text or draft content.
• The platform helps process, analyze, and visualize quiz results through customizable charts, dashboards, and benchmarking. The resulting data can be easily exported to third-party systems.
• The system supports a number of ways to share ready-made quizzes: via links, email, SMS, social media platforms, and QR codes, as well as by embedding them on websites.

• Team Advantage (50,000 responses per year, multilingual surveys, analytics, integrations, collaboration tools, and more) — $30 per user per month (billed annually).
• Team Premier (100,000 responses per year, all Advantage features, plus response quality assessment, click map, data trends, and more) — $75 per user per month (billed annually).
• Enterprise (all Premier features, plus unlimited Q&A, unlimited API access, customization and branding, an expanded set of integrations, and more) — pricing available upon request.

Fillout (AI Quiz Maker)

• Users can create a complete quiz on a topic of interest using AI Quiz Maker in seconds. Simply enter a user-provided text with a brief description, select the difficulty level, and choose a design style (approximately 10 topics are available).
• Any text between 350 and 5,000 characters can be used to develop a survey. After the quiz is generated by the AI assistant, the user can customize its design, adjust the question structure, and change other elements as needed.
• In addition to the AI Quiz Maker, the platform supports creating quizzes manually or using preset templates. Each quiz includes branding, a scoring system, email registration, and dynamic results based on the respondent's answers.
• Over 50 native integrations allow you to extend Fillout's standard capabilities by connecting it to a range of popular business applications. Built-in analytics dashboards help you effectively evaluate survey performance.

Quizgecko

• This service turns any text file (PDF, DOC, PPT, etc.) into a personalized quiz in seconds. Alternatively, you can copy and paste text up to 20,000 characters into the input interface or provide a link to the source.
• The quiz builder allows for flexible customization of the quizzes you create. You can choose question types, difficulty level, and even add questions manually.
• The completed quiz can be downloaded in text or table format. It can also be exported to a third-party LMS (for example, Google Classroom).
• In addition to the AI quiz generator, the platform offers a number of other useful tools for businesses, students, and teachers. These include curriculum content generators, podcast and flashcard generators, guide and study note creators, AI rewriting, summary and subtitle generation, and more.

• Basic (1 AI lesson per month with a quiz, podcast, notes, and flashcards) — free.
• Plus (all Basic features plus 20 AI courses per month, file uploads up to 20 MB) — $16 per month.
• Ultra (all Plus features plus more powerful and accurate AI, unlimited courses, custom queries, LMS export, file uploads up to 50 MB) — $29 per month.

LeadQuizzes

• Users can create quizzes manually or using AI algorithms. To simplify and speed up the process, the system provides over 70 templates covering various topics: business, finance, education, marketing, and more.
• Each quiz element can be easily customized by adding images, videos, and other content, changing fonts, colors, backgrounds, and more.
• Once you create a quiz, LeadQuizzes automatically hosts it on its own server and generates a link to it. This link can be shared on social media, on your website, or through other channels.
• The service allows you to embed ready-made quizzes on third-party web pages. To do this, simply copy and paste the embed code. This ensures their functionality on virtually any desktop and mobile device.
• Users can add various marketing elements to quizzes, including CTA buttons, pop-ups, and ad banners. Integrations with Facebook Pixel and Google Ads allow you to fully leverage quizzes in marketing campaigns.

• Startup (basic content types, unlimited content, 100 responses per month, standard templates, 5 AI quizzes, and more) — $13 per month.
• Standard (unlimited all content types, 2,500 responses per month, standard and custom templates, 50 AI quizzes, and more) — $49 per month.
• Pro (all the features of Standard, plus 5,000 responses per month, unlimited AI quizzes, conversion tracking, lead generation tools, and more) — $99 per month.
• Premium (all Pro features, plus 15,000 responses per month, custom domains and branding, and more) — $249 per month.

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