MiniCRM API

MiniCRM is a customer relationship management system for auto parts stores and service stations. Initially, the system was developed for the personal use of the owner of an auto parts store and consisted of literally 4-5 files, but later it developed and turned into a full-fledged tool for managing sales and controlling key business processes of an auto store.

Today the system includes 2 main parts. The first is inventory and sales software. The system can be integrated with any WMS and CRM, for example, 1C, Bitrix24, etc. For this, it has an open API for developers.

The second part of MiniCRM is software for controlling sales, customer relationship and procurement management, that is, the CRM functionality itself.

After the sale is completed in 1C or any other system, the data about the client and the transaction are sent to CRM. As a result, a database of buyers and counterparties with sales data is formed. They can be analyzed according to different criteria: the average check, the number of customers who came and left, the total number of purchases per year, gender, age of the customer, car brands and models.

This allows you to control the work of a car dealership and draw up a portrait of target buyers in order to work with this information in the future and make marketing and management decisions.

MiniCRM API integration

The system is open for integrations, its functionality is constantly being improved, if necessary, you can connect its work with SMS-mailing or IP-telephony services in order to conveniently call the customer base, send them transactional SMS about the status of repair or delivery of spare parts, etc.

To do this, you need to link the work of MiniCRM with other services and systems that your business plans or already uses. Developers will help with this, you can hire a freelance programmer or in an outsourcing IT company. But these are additional costs plus an unknown result, since it will completely depend on the qualifications of the developer.

If you do not want to take risks, you can use the guaranteed integration solution - the ApiX-Drive online connector. This service allows you to connect the work of different systems very quickly, literally in 5 minutes without programming knowledge, because all the integrations have already been completed, you just have to configure them for your system.