Integration Platformly + Mailgun

Platformly is a marketing automation platform designed to simplify data collection, customer identification, and retention for online businesses. It enables the delivery of personalized content through appropriate channels at optimal times, improving campaign efficiency. The platform facilitates the creation of hyper-targeted marketing campaigns and bespoke offers based on actual customer data, helping maintain customer relationships before and after purchases. By combining marketing and sales functions into a single system, it supports better decision-making and the scaling of sales opportunities. Platformly tracks the entire customer journey from first contact to final conversion, aiming to enhance user interaction and increase sales. More

Mailgun was founded in 2010 in the USA and operates on a SaaS model, allowing you to flexibly automate transactional and marketing emails via HTTP API and SMTP. Users can flexibly manage mailings by tracking emails, sending them on a schedule, and A / B testing. Mailgun provides capabilities for processing large volumes of email and extracting a number of important data from them. There is also functionality for monitoring and analytics of email campaigns with tracking options for various parameters and metrics. Traffic routing, spam filtering and email personalization options are presented separately. More