Integration Google Analytics 4 + Apollo.io

The new version of the Google Analytics 4 service helps webmasters and optimizers to flexibly measure traffic and engagement metrics for websites and apps. With its tools, they can compile reports across different devices and platforms, tracking touchpoints and visitor paths. Google Analytics 4 employs AI and machine learning algorithms, allowing it to compile quality, detailed insights about user actions. GA 4 enables the control of effectiveness and optimization of online marketing campaigns. Also, data can be exported to Google Ads and Google Marketing Platform. More

Apollo.io is a B2B sales promotion service that helps you generate leads, analyze opportunities, and run targeted campaigns. With it, entrepreneurs can find, engage and convert over 250 million contacts into sales from a vast database of over 60 million companies worldwide. Apollo.io offers its own contact search engine and a large number of search filters. It also helps drive sales with conversational AI and detailed analytics. The service is able to collect data on sales and communications with customers, and then use it to develop personalized reports and adjust sales strategies. More