Act! API

B2B platform Act! helps companies manage sales, marketing, lead generation, business intelligence, and customer relationships. One of its key modules is a built-in CRM platform that allows you to manage your contact database, schedule meetings and other events through an online calendar, keep a history of transactions and requests, etc. Another important component of the service is the marketing automation module.

With its help, entrepreneurs and marketers can design and conduct email campaigns, and then track their results. Also in the Act! there are tools for creating sales funnels, capturing, nurturing and heating leads. You can use the functionality of the platform both through the web interface and through the mobile application for iOS/Android.

It offers options such as managing companies, contacts and sales funnels, a calendar, an activity feed, and interactive panels with various metrics: marketing campaign results, employee performance, sales, etc. act! supports full-scale data synchronization with the Microsoft Outlook service, which allows you to automatically add contacts to the database, receive and send letters through the service interface.

Another useful service tool is the JSON REST API ( https://www.act.com/developer/ ). With its help, developers will be able to connect the functionality of the platform with third-party systems, creating the necessary integration for this. In addition, you can simplify and speed up this process if you use the ApiX-Drive no-code connector service. It offers users out-of-the-box Act! with different software, which you can launch in a matter of minutes in a convenient web interface.