Integration Google Tag Manager by API

Google Tag Manager (also known as GTM or Tag Manager) is a tool that allows you to manage HTML and JavaScript tags without the help of programmers. As you might guess from the name, the purpose of GTM is to manage tags, that is, code fragments in JavaScript and HTML designed to integrate individual products into a website or mobile application. Thanks to this service, project owners do not need to bother with pieces of code, adding them manually. All this can now be done directly from the service interface. For example, to connect a site to an advertising service, you need to insert the appropriate code on the pages. If you have certain knowledge or a developer in the state, this is not difficult to do. But otherwise, it may take a lot of time, besides, there is a risk of “breaking” something. Using Google Tag Manager avoids such problems by doing everything necessary in a minimum of time and without any risk. The only difficulty is connecting the service itself to the project. But it will be enough to do it only once. This tool will be useful for various specialists in contextual advertising, web analysts and just owners of small sites. Google Tag Manager has a large number of integrations with various popular services. However, it is possible to test the tags before adding them to the pages. Plus, it is always easy to return everything as it was originally. With the help of GTM, you can manage both one and several projects at once.