Booking.com
Booking.com, founded in 1996 by Geert-Jan Bruinsma in Amsterdam, Netherlands, is an online travel agency (OTA) and digital platform for booking accommodations, flights, car rentals, and other travel-related services. With a user-friendly interface and a vast range of properties, it is now one of the largest travel e-commerce companies globally, operating in over 220 countries and territories.
Over the years, Booking.com has grown to offer more than 28 million accommodation listings, including hotels, vacation homes, apartments, and other unique stays. The platform allows users to search and compare various accommodations based on factors such as location, price, and amenities. In addition, Booking.com offers user-generated reviews and ratings, providing valuable insights into the quality of accommodations and guest experiences.
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Booking.com operates under the parent company Booking Holdings Inc., which also owns other well-known travel brands such as Priceline, Kayak, and Agoda. The company's primary source of revenue comes from commissions on bookings made through its platform. Booking.com has been acclaimed for its innovative approach to marketing and user experience, such as offering a "Price Match Guarantee" and a flexible cancellation policy.
Over the past two decades, Booking.com has played a significant role in shaping the online travel industry. It has become a popular choice for travelers seeking a convenient, reliable, and secure platform to book accommodations and plan their trips. The company's commitment to innovation and customer satisfaction has cemented its position as a leader in the online travel market.
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